pcAmerica, leading developer of point of sale software for the restaurant and retail markets, has announced the ability of their software applications to integrate with social networking website Facebook. This move further expands their footprint in the social marketing arena and shows their commitment to integrating social marketing into point of sale.

Currently, both Cash Register Express and Restaurant Pro Express POS software seamlessly integrate into social networking websites FourSquare and Twitter. The capability to integrate into Facebook also provides merchants with a broader variety of social marketing platforms that enable them to reach a wider audience. The use of social marketing with point of sale enables merchants to create a low cost marketing platform that rewards customers for using and promoting their brand through social networking.

For more information visit pcamerica.com/socialmarketing