Pearl River, NY – July 28, 2010 –  pcAmerica, a leading developer of retail and restaurant point of sale software, received awards in the Credit/Processing category and also won the Best of the Best award which recognizes one nomination as the most innovative solution at the RSPA’s annual 2010 RetailNow Conference in Las Vegas, Nevada.  These coveted awards set the industry benchmark for forward thinking companies that are implementing innovative point of sale solutions. Nominated for consideration by Mercury Payment Systems, pcAmerica won the award for their installation with low calorie frozen dessert chain Tasti D-Lite.  For this installation, pcAmerica and Tasti D-Lite collaborated to utilize Restaurant Pro Express POS software to integrate social marketing with their customer loyalty program.  As a result of this successful implementation, Tasti D-Lite became the first retailer to connect social networking activity with in-store purchasing activity.
In attendance to receive the award was David Gosman, Chief Executive Officer for pcAmerica.  “We are honored to be recognized as an industry pioneer for the integration of point of sale and social marketing.   It is truly rewarding to receive these prestigious awards for innovation from a renowned industry organization like the Retail Solutions Providers Association,” commented Gosman.

To learn more about this award winning installation visit: www.pcamerica.com/tasti-d.html