Google Adds new functionalities, ready to go head-to-head with PayPal
Restaurant Pro Express™ and Cash Register Express™ accept payment through Google Wallet, a mobile payment system that stores credit cards, loyalty information and gift cards. Currently, there are more than 300,000 merchant locations that accept Google Wallet, including Bloomingdales, Subway, McDonald’s, The Home Depot and 7-Eleven, among other major retail and restaurant chains.
Recently, Google unveiled several new payment-related functionalities, including a one-click purchase function for Google Wallet, an “instant buy” feature for Android and payments integration with Gmail.
Google Wallet’s new one-click purchase functionality is designed to fight shopping cart abandonment, which happens when people get frustrated by the amount of steps it takes to complete a transaction. One click too many can be the difference between an abandoned cart or a sale. Industry observers believe that the new, easy purchasing option will be direct competition for PayPal.
Created for Android devices, the Instant Buy feature allows users to store payments information in their mobile device to speed up the checkout process.
Similar to PayPal, the Gmail integration allows users to send money to others via email, even if the recipients don’t have a Gmail account. Transfers are free if they are completed with a linked Google Wallet account and offer competitive rates–2.9 percent per transaction, with a minimum of $0.30–if users link a credit or debit card.
pcAmerica’s software also integrates with Paydiant, a software-only, cloud-based solution that gives restaurants and retail stores the ability to accept mobile payments and offers using their existing POS infrastructure. The company’s packages also work with ISIS Mobile Wallet, an ultra-secure mobile payment functionality that includes several safeguards against theft or fraud.
For more information about how you can begin accepting Google Wallet or another mobile payments provider, please call your account manager at 1-800-722-6374.
Posted: June 12th, 2013 under Mobile Point of Sale, News.
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