Moxie Boutique is a contemporary clothing store located on the University of Delaware campus in Newark, Delaware. The boutique’s owner, Cari Rogers, was looking for a new and innovative way to attract shoppers to the store. (Watch Video)

She was drawn to pcAmerica’s Cash Register Express™ point-of-sale system because it offered enhanced marketing and payment capabilities through a partnership with BPAY, a new mobile payment system offered by Barclaycard, in conjunction with Paydiant.

BPAY utilizes a phone’s camera to scan QR codes to complete and track purchases. As an added bonus, BPAY users have access to offers they can only receive and redeem via the BPAY app.

Paydiant’s mobile payment platform allows banks, retailers and restaurants to incorporate mobile wallet capabilities into their own iPhone® and Android™ applications.

After evaluating Ms. Rogers’ goals for Moxie Boutique, the pcAmerica team coordinated the system setup, which was able to go live quickly after establishing the new merchant account for BPAY. It only took a few minutes to teach employees how to ring a sale and most customers only needed a short explanation to understand the program and the benefits that would be created exclusively for them through BPAY.

Since enrolling in the program, Moxie Boutique has become more visible, gained loyal customers and enhanced its relationship with established clientele. Ms. Rogers has seen an uptick in business since she began using BPAY and estimates she will see a 15% increase in sales next year.

For more information about how you can begin accepting Paydiant mobile payments, please contact your pcAmerica sales representative at 1-800-722-6374.