At pcAmerica, we love talking about mobile payments to each other and everyone else. A lot of times we hear from people that the term “mobile payment” means you pay with your phone at the register. The reality is that’s just one type of mobile payment, so we decided to lay out the facts for […]

Theft and shrinkage are part of a retail business. Where there are stores, there are shoplifters of all shapes, sizes and ages. Shoplifters aren’t just people who steal high-ticket items they cannot afford; they could be anyone stealing anything, from expensive electronics to household items like batteries and Tylenol. It may surprise you to hear […]

Almost a year ago, Wal-Mart began asking its customers to enter their credit card’s verification number at the POS terminal to deter credit card fraud. Although this extra layer of security is usually reserved for phone or eCommerce sales where the physical card isn’t present, it’s now the rule at 4,900 Wal-Mart and Sam’s Club […]

David Gosman, CEO of pcAmerica, recently spoke to VSR Magazine about big data and loyalty programs. These loyalty programs are a far cry from the days of a punch or swipe card, today’s programs are goldmines of data and provide “real-time customer relationship analytics.” These analytics can form the basis of a marketing campaign based […]

eCommerce is such a force to be reckoned with that now there is a name for people who look for products online and then head to the store to see them in-person and make the purchase. This is the opposite of “showrooming,” which is what we call it when people look for the product in-store […]

Tablet POS is huge right now. Everyone loves the idea of the tablet—commonly thought of as a less expensive alternative to a POS system. These thin, sleek tablets take up less space and certainly cost less to implement. But how do you know if a tablet-based system is right for you? First, if space is […]

At pcAmerica, we believe that mobile payments are important. Our staff spends hours every week teaching our customers about what they are and why these types of payments are important, especially for consumers, who appreciate how fast and easy their transactions can be completed. The question we get asked most of all is “What’s in […]

In a recent “Socially Speaking” article in RSPA connect magazine, pcAmerica CEO David Gosman talks about reviews and why they matter to your business. In the column, he writes that more than “75 percent of people use online reviews to help pick a local business to patronize.” More than half of these people trust what […]

Business Solutions Magazine recently conducted a survey of several tablet POS packages, including pcAmerica’s Cash Register Express. The software was lauded for its support of multiple mobile wallets, including Paydiant, LevelUp, Google Wallet and ISIS. The tablet version was also commended for its built-in loyalty functions and the ability to integrate with third-party platforms. pcAmerica’s […]

Omnichannel shoppers who use social media to communicate with the brands they love are more likely to look online for customer reviews, conduct price comparisons or check to see where the item is in stock before heading out to the store to make a purchase. Retailers that want to make sure they are reaching these […]